Provide recommendations for the main modes of transport used for the primary distribution of the consoles from the factory to distributors in North and South America, Asia, Europe and Africa.

Information Classification: General recommendations for the main modes of transport used for the primary distribution of the consoles

TUTOR MARKED ASSIGNMENT 1
Diploma in Logistics Management
Modules 2, 3 & 4


Assignment


You have been appointed as a supply chain consultant to a major manufacturer of consumer
electronic goods, based in the Netherlands. The company is developing a revolutionary new games
console to replace their existing, market leading model, which they expect to sell in large numbers
around the world. You have been asked to produce a report for the board of directors,
recommending a suitable strategy for transporting the consoles from the factory to retail outlets on
all continents.


The product life-cycle of the console is expected to be around two years, with huge demand during
the introduction phase followed by a period of stability and culminating in a steady decline of sales
prior to the introduction of a replacement model. The industry has sometimes struggled to meet the
global demand for newly launched models in the past and the company is well-aware of this and
seeks to avoid a repeat of any such issues with this new model. However, costs should be kept to a
minimum wherever possible, whilst still maintaining acceptable levels of customer service.


Although all relevant factors may be considered in your report, the directors are especially keen that
you:
x Provide recommendations for the main modes of transport used for the primary distribution
of the consoles from the factory to distributors in North and South America, Asia, Europe and
Africa.

x Devise an appropriate method (or methods) of forecasting demand for the console, both
prior to launch and throughout its life-cycle.

x Evaluate the suitability of both lean and agile supply chain strategies throughout the product
life-cycle.

x Suggest ways in which value may be added for the customer through supply chain functions.


All recommendations and comments, must be fully justified.
Your report should be 2000 words in length. You should include relevant references within your
work, from suitable, published sources. The course workbooks are not considered to be an
appropriate source of reference.
For candidates taking the Diploma option, all Tutor Marked Assignments and online tests must be
completed.

There is a minimum pass mark for each assignment and candidates will be expected to
reach this minimum standard.
In order to submit your assignment, please ensure that you first download and save a copy of
the assignment template from the course website. You must complete the assignment on the
Assignment Template provided to you. This includes a cover sheet where you should provide the


following details:
ł Your Name
ł Your course name – Diploma in Logistics Management
ł Which TMA you are submitting
ł Course code – FLR3724
ł Date Submitted
There is also space on the form for you to add any comments about the TMA in general.


Information Classification: General
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We strongly encourage you to submit your assignment by the suggested deadline.

All assessments
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the suggested deadline date so the marker can plan their time and return your work as quickly as
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The suggested deadline for this assignment is:
23rd September 2020
For a full list of suggested course deadlines, assessment information and grading details, please see your
Course Handbook and the Academic Course Handbook. These are both available on the course website.

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